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Toto Wolff Preparing to Sell Stake Valuing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to record-breaking achievements in Formula 1

Toto Wolff is in advanced talks to sell a portion of his shareholding in the Mercedes Formula 1 team.

This transaction estimates Mercedes at £4.6bn – an unprecedented figure for a Formula 1 squad – following McLaren was appraised at £3.5bn in an adjustment to corporate structure last September.

The Austrian executive, who holds a 33% stake of Mercedes F1, would sell a stake approximately 5%.

Wolff, aged 53 will remain as team principal and CEO if the sale goes through.

Shareholder Structure

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos Group, who each also own one-third of the enterprise.

An official representative said: "We will be making no comment on this. The management structure of the team will remain unaltered, and each shareholder are dedicated to continued achievements of the brand in Formula One."

Valuation Increase

This arrangement would represent a significant increase in value of Mercedes F1 after Ineos acquired its share for £208m in 2022.

The rise reflects the growth in market values of F1 teams in the past few years due to the increasing appeal of Formula 1 around the world.

This trend was evident with the success of the Formula 1 film featuring Brad Pitt, which was released last summer and has grossed more than $630 million (£458m) at the box office.

It is Pitt's most successful movie and the most successful sports movie ever released.

Present Standings

Mercedes are runner-up in the constructors' championship, behind McLaren, with three races remaining this season.

Their lead driver George Russell has won 2 of the 21 grands prix so far and is fourth in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a unprecedented eight consecutive team titles and seven drivers' titles, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 and 2021.

By

Robert Reeves

Award-winning journalist specializing in data-driven investigations and international policy analysis.

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